If you're not sure whether your blog's audience is responding better to keyword-heavy, all-business headlines or quirky, feature-y ones, Wordpress now lets you test two headlines for each post with a new plugin. Headline Split Tester allows you to enter two headlines for every post and automatically choose one at random for each reader. Eventually, whichever headline gets more clicks becomes the permanent headline.Of course, this can only measure clicks on articles within your site. It doesn't provide data on the effectiveness of your headline SEO. But, if you need to decide whether it's worth trading off those terse, keyword-laden headlines for something more fun, this plugin will do the trick. As interesting side note, the Headline Split Tester was inspired by the practices of the Huffington Post, which is the most-trafficked blog in the megaverse, so you'll be in good company if you decide to split-test your post titles.
Wordpress gets A/B testing for headlines with Headline Split Tester plugin originally appeared on Download Squad on Wed, 24 Nov 2010 16:00:00 EST. Please see our terms for use of feeds.
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